Bias is largely a cognitive process of being predisposed in favor or against something. Everyone has predispositions. It is part…
Category: Politics
President Trump And Brand Management
A fundamental ingredient of brand management is positioning. It is the process of how you make your brand relevant, competitive…
Marketing: Voting For Candidates, Products & Brands
In my first career I worked in party politics, ran a congressional campaign and worked as volunteer on a Presidential…
Capitalism has not lost its way—our culture has.
The scavengers had been let out of the zoo and the feeding frenzy on the wounded and tired golden goose…
Taxing Small Business is Big Business
Grow Employment By Small Businesses With Revenue Neutral Tax Incentives. Many small businesses would benefit by hiring new employees. However, they…